A feature is an abstraction on events that also includes things like the feature's target segment. It's nicer and less prone to work with than raw events.

A feature can also be based on a company attribute.

How company adoption is calculated

Companies are counted as having used a feature when a user of the company initiates the event(s) associated with the feature.

For example, let's say your application is tracking FeatureA whenever someone interacts with ButtonA. Let's also say UserA is part of CompanyA.

When UserA interacts with ButtonA, an event is sent to Bucket. Since UserA is associated with CompanyA, that company has now been counted as having interacted with FeatureA.

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